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16
Jan

How To Advertise Your Ebook

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This Guest Post was submitted by Tracey Sands from Piggy Bank Pie Writing Services. Update from Collin: I am not a huge fan of ebooks but I do know that a lot of people still make a good amount of money from them so I approved this post.You’ve finished your first ebook. It’s a PDF, it has a cover and it’s been proofed. It’s sitting on your website waiting for someone to buy it… but no one has, what gives?

Newsflash; there are millions and millions of websites out there; no one can find your ebook. Once you realize that, you’ve just begun to start the journey of bringing traffic to your site. This is every website’s mission. So how do you do it?

ISBN
First thing, get your ebook an ISBN. An ISBN stands for International Standard Book Number. By having an ISBN number you can advertise your ebook on a lot more sites. Plus your book looks more credible to potential readers. Getting an ISBN number is free in some countries, but does take some time. I recommend visiting The International ISBN Agency to find out how you can get your ISBN.

Google Book Search
Once you get your ISBN you can advertise your ebook to Google Book Search. Google has a book partner program where they allow you to advertise your book on Google for free. Which translates to more back links, and Google helping you get traffic from its search engine. If someone searches bread, and you have a book on baking bread, one of those search results will be the Google book.

PayLoadz + PayPal
Another site to be a part of is PayLoadz. This is a great site to use if you don’t want to deal with an email autoresponder. Plus it’s free up the first $100.00. It even gives you the html coding to add to your website or blog. And the best of all, PayLoadz goes nicely with PayPal, it won’t release your product till PayPal tells it, it’s okay.

Or, if you have your own autoresponder, use PayLoadz to advertise in their marketplace. This will bring you more back links to your site. And the more backlinks you have, equals more traffic, higher page ranking.

Lulu
My second last recommendation, besides the obvious of writing articles with back links to your website, is Lulu.com. One thing that is great about Lulu is it’ll give you a free ebook cover when you build your profile. Lulu is a site that allows you to sell your ebook online. They take a fee from every ebook, but help you advertise your book in their market place. And again, the more back links you have, the higher your ranking in the search engines.

ClickBank
The last way you can advertise your ebook is joining ClickBank. ClickBank will take a fee of like $50.00 for you to have your product in their marketplace. Once in the marketplace any of the numerous affiliates signed up to ClickBank can push your product for you. That’s other Internet marketers, helping to spread the word about your product. They get a percentage on every sale they make, and ClickBank makes a small administrative fee, otherwise the rest is yours. What’s great about ClickBank is, it gets you more clickbacks, and more people are out their selling your product. It’s a cheap way to get affiliates working for you.

Well I’ve given you lots of tools to start with, good luck in the advertising.

To get your own guest post on Collin LaHay’s Blog Marketing Blog, please check out the Guest Post page.

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8 Comments »

Comment by Sudarshan
2008-01-16 07:11:05

Very good idea for creating ebooks and advertising them,my friend is in the process of creating his own ebook,may be he can use these ideas…I gonna refer this to him

 
Comment by Chris Schaffer
2008-01-16 16:33:58

Great advice and resources!

I am in the process of writing one ebook and outlining 1-2 more so I am in desperate need of this sort of information.

 
Comment by Get a One Way Link
2008-01-16 16:51:03

Good research, I have had experience with Clickbank, very hard to actually get people to promote your product. Even if the payout is high for them, 0 statistics usually mean 0 people try it….

 
Comment by Chris Jacobson
2008-01-17 11:53:32

Great post. Looks like I have to get an ISBN for my ebook now.

 
2008-01-21 20:10:49

[...] How To Advertise Your Ebook - More and more bloggers are writing ebooks. It often used as an incentive to build an email list or increase RSS subscribers. Tracy Sands, author of A Beginner’s Guide To Branding Yourself Online, takes us into the world of promoting your ebook. Do it the right way using the tips she’s providing you in this excellent article on Mixed Market Arts. [...]

 
Comment by Catherine Lawson
2008-01-24 12:13:53

Thanks for the great tips. I had no idea you were able to obtain an ISBN for an ebook.

 
Comment by paulette Subscribed to comments via email
2008-01-31 11:24:03

Thanks for the info. This could be a great help for bloggers.

 
Comment by otopsi
2008-02-10 12:28:03

great. very thanks guy

 
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